A co-Founder and Director of Source, Fiona is one of the world's leading commentators on the management consulting industry. Since founding Source in 2008, she has been bringing this expertise to bear on our clients’ most pressing strategic projects and business issues.
Fiona has published a dozen books on consulting topics, including two for The Economist: Business Consulting: A Guide to How it Works and How to Make it Work and Buying Professional Services. She has more than 20 years’ experience as a management consultant, working primarily in the areas of marketing and strategy. She was previously in charge of strategic planning for EY in the UK and has worked in the consulting practice of PwC. Fiona also has a PhD in 17th century French art and lives in hope that it will be of practical use in business someday.
Ed is a Director of Source, and he is particularly focused on HR, strategic marketing, and new product development. He is a key member of the Source research team and spends much of his time interviewing consultants and their clients around the world in order to identify and explore major market trends.
Ed regularly speaks about the consulting market to leadership teams around the world, has lectured at Columbia University (New York), Imperial College (London), and Vrije Universiteit (Amsterdam), and he is regularly quoted by media including the Wall Street Journal, the Washington Post, the Financial Times, Bloomberg, and the trade press. Prior to joining Source in 2008, Ed spent seven years in various marketing roles for Sony Europe.
Prior to joining Source, Julie worked at the Institute of Business Consulting (IBC), where she worked with both consulting firms and clients as the Commercial Activities Manager and before that worked in Amman, Jordan with the European Jordanian Advanced Business Institute, as their Program Manager.
Rachel is Source’s Head of Thought Leadership Strategies and Solutions and is the consulting industry’s leading expert on producing high-quality thought leadership. She has dedicated her time at Source to developing a thought leadership benchmarking framework that has become the industry standard, and she works closely with the world’s leading consulting firms to help them deliver high-impact content. Rachel is responsible for Source’s web-based White Space platform, which lists more than 40,000 pieces of thought leadership and is a vital resource for anyone who writes, researches, or manages thought leadership.
Rachel brings to Source more than 10 years’ experience as a management consultant, having worked on strategic and operational projects across sectors, including financial services, life sciences, public sector, not-for-profit, and manufacturing. Always keen to learn more, she has an MBA and an MA in Education from Stanford, an MEng in Engineering, Economics, and Management from Oxford, and an MA in Counselling.
Aydan joined Source as a Product Developer in January 2017. Proficient in many scripting languages, Aydan is working alongside our Technology Lead to revolutionise Source’s internal IT systems and processes. Aydan’s experience spans the real estate, recruitment and gaming sectors. As a self-professed lover of all things technology, Aydan spends most of his spare time doing the kind of thing he does at the office, as well as working on the odd start-up and attending conferences. And if you ever happen to find yourself in a superbly managed Bulgarian supermarket, you most probably have Aydan to thank, since he created the software that the majority of them use.
Charis joined Source in December 2014 after making the move from Devon to London. Charis studied Geography at the University of Sheffield and has put her degree to good use whilst travelling around Asia, Australasia and America during her gap years before and after University. When Charis isn’t in the Source office you are likely to find her rowing a Gig on the sea.
Andrew is a qualified Chartered accountant, and has worked both in practice and for a number of entrepreneurial businesses, including Gü chocolate puddings. He has been involved with Source since the start, but his responsibilities (and time commitments!) have increased as the company has grown and now encompass all matters financial and legal.
Alastair is an Analyst at Source and plays a key role in the development of our Consulting Market Programme reports. Prior to joining Source, Alastair worked as a management consultant with PwC, working on a multitude of projects across a number of different industries and service lines. He graduated from the University of Bath with first-class honours in French and Spanish with European Studies, and spent a year working in Paris and Valencia as part of his degree.
Bev is a Senior Analyst at Source focusing on thought leadership. Working closely with Rachel Ainsworth, Bev uses her extensive knowledge of what matters most to senior executives in order to help the world’s leading consulting firms deliver high-impact thought leadership.
Prior to working with Source, Bev spent 18 years as a management consultant following 18 years in industry. Her consultancy career began with Gemini Consulting where she specialised in the retail sector, working with many of the UK’s biggest high street brands in food, fashion, and department stores. She has further expertise in specialist retail and strategic and operational multichannel projects. Bev has an MBA (Distinction) from the London Business School, and in her spare time she is an enthusiastic golfer and a competitive sailor.
Jodi is General Manager of Source in the Middle East and is based in Dubai. She worked for Source in the UK between 2008 and 2010 and prior to this held a number of senior positions in a large global publishing company, Haymarket Publishing Ltd, based in London.
Rachel is one of our Senior Analysts, working on both our core programmes and bespoke client projects. Rachel started her career on the Deloitte graduate programme and worked with the firm for over four years in London, Dubai, and Auckland. Prior to joining Source in June 2016, she worked as a senior project manager at an airline. When she’s not at Source, Rachel is likely to be found walking in London’s parks with her dog, Alfie.
Edward has both a BA and Masters in Classics from Magdalen College, Oxford and, having worked for Source in a freelance capacity for the last 18 months, is now fulltime from January 2015. In his other life, he’s a professional singer, and has toured the USA, France and Gran Canaria in the last year.
Joe is Product Manager for Source's Global Consulting Data Model. He's responsible for the development and implementation of the model, which serves as the backbone for much of what we do. The model generates our market size numbers and contributes to our industry forecasts, and it forms a critical component of Source’s custom competitor profiles.
An experienced quantitative analyst with an MSc in Organisational Consulting, Joe has previously worked in technical and analytic roles for Ashridge Business School and BPP University.
Alison is a Senior Analyst as Source. She specialises in client & brand insights and is responsible for all the reports we write on this subject. She’s an experienced writer, analyst, and interviewer, and has worked on bespoke projects around brand benchmarking, helping consulting firms to understand how they are perceived in the market and what they can do to improve perceptions. Alison earned her stripes as a consultant at Deloitte, working on a wide range of projects across many industries.
Ella-Sian is responsible for all forms of marketing at Source, including the running of our many events around the world. Ella led the company’s re-brand in January 2016 and works to ensure the consistency of that brand across the breadth of products and services that Source offers. She joined Source in 2014 after obtaining a first class degree in French and Business.
Iveta previously worked as an Analyst at The Risk Advisory Group, covering both business intelligence and political risk. Prior to that, amongst other roles, she worked at the Embassy of the Czech Republic in Cairo, analysing political and economic developments during the Arab Spring, and had the opportunity to oversee the first post-Mubarak elections. Iveta has also been involved with work for various charity organisations such as Universal Peace Federation (UPF), Women’s Federation for World Peace (WFWP) and received the 2013 UPF award for her work towards the improvement of women and children’s rights in Africa.
David is an Analyst in the data team, working closely with Joseph Hamer to deliver the quantitative components of Source’s research programme. He is particularly focused on client perception data and brand benchmarking work. He previously spent two years as a Research Executive at BVCA where he produced reports and benchmarks for the private equity industry. David has a strong background in statistics and holds an MSc in Economics and Public Policy.
Despite studying engineering and then law, Alexander has found solace in the workings of web-based technologies, and since January 2015 has overseen the development and running of Source's active products.
Alice joined the Source team in February 2011. She has a degree in Foreign Languages and International Business from the University of Nantes (France) and is fluent in French, English and Spanish. And she's now learning Italian! Alice studied in the USA for a year and worked in Madrid for several months before moving to London.
Jo joined with a background in sales, marketing, and revenue management. Prior to that, she spent four years as a consultant within the hospitality sector working with global brands and private individuals to optimise their results from all commercial activity.
Jerry came to Source in 2011 following his retirement from a career in the insurance industry. Jerry began his career working in IT in 1961 and for the next forty years he served as a Programmer, Systems Analyst, IT manager, Chief Operating Officer and Chief Executive Officer. He established, grew, and sold two companies and rescued two others from near bankruptcy. He was a Corporate Director for over twenty years and has experience in the USA, UK, France, Switzerland, Netherlands, Jordan, Hong Kong and Australia.
Laura has an MA in International Trade and Languages from the University of Nantes (France) – she speaks French, Spanish, English, and is also learning Russian. As well as working in Spain and Ecuador, Laura also worked for the French Embassy in Mexico prior to joining the Source adventure in November 2015.
An accomplished writer and editor, B.J. has provided strategic communications for a U.S. Senator, three presidents of Harvard University, a prominent American civil liberties advocacy group, and international law and consulting firms. She earned her juris doctorate from the University of Georgia and is a member of the Georgia bar.
Stéphanie joined the team in June 2012. Following a Degree in Marketing Communications in Brussels, Stéphanie worked in several B2B advertising agencies as Account Manager, then turned to business research after a spell in the business travel industry. She is half French and speaks English, French and German fluently.
Zoë is Head of Consulting Market Trends at Source and is responsible for all reports published as part of the Consulting Market Programme. A world-leading expert on consulting trends, she is the driver behind Source’s bespoke analysis of consulting’s biggest geographical and industry markets. She is an active member of the Source research team and spends much of her time interviewing consultants and their clients all over the world, collecting their first-hand accounts of what is happening in the consulting world. She also brings extensive experience as an analyst and writer to her post.
Prior to joining Source, Zoë spent more than 12 years working as a management consultant in a variety of roles with KPMG and Atos Consulting. She has also worked as an independent marketing consultant.
Prior to joining Source in 2015, Heather was Assistant Editor of the UK’s oldest literature and arts journal, The London Magazine. She has a degree in English Studies from The University of Nottingham and is author of a book of poems.
Polly joined the team at the end of 2015, bringing a professional background in financial services which includes Barclays (commercial and retail banking), Barclays Capital (where she ran the organisational design workstream of an Accenture-led project), and the Association for Payment Clearing Services (interbank payments). Her specialisms within financial services include organisational design, strategy and transformation. In addition to her professional life, Polly has studied environmental decision-making and has applied these skills - pro bono - within several environmental contexts.
We’re growing rapidly and are always looking for bright and brilliant people to help us create or sell our products. If you’d love to join us we’d love to hear from you. Send an email with your CV/Resume to Edward Haigh, whose details you’ll find on this page.