What do the higher-spending clients of the future look like?
At a time when demand for consulting and most other professional services is patchy and unpredictable, being able to spot the clients who are most likely to want more help will make all the difference.
Since the end of January, we’ve been questioning clients in a range of different geographies, from the mature markets of the US, Europe, and the UK to still developing markets in Asia. All told, this adds up to 1,600 senior executives, all of whom are buyers/users of external support. Sixty-two percent of them say they expect to use more external support in the future, up from 57% last year.